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General Mills Eats Some Humble Pie

Posted on April 21, 2014

General Mills, maker of Cheerios, Yoplait and Pillsbury food products, is asking customers for forgiveness, but any appeasement may not come as quickly as the company might hope for.

The public apology came in a company blog post published on Saturday and penned by spokeswoman Kirstie Foster, after a New York Times article on April 16 reported updated legal terms on General Mills’ website meant consumers would give up their right to sue the company and that they would instead have to resort to arbitration and other means if they download coupons, enter a company-sponsored sweepstakes or like its brand on Facebook.

“We’ve listened, and we are changing our legal terms back,” General Mills GIS said in the post on Saturday. “Those terms – and our intentions – were widely misread, causing concern among consumers. We never imagined this reaction. Similar terms are common in all sorts of consumer contracts and arbitration clauses don’t cause anyone to waive a valid legal claim. At no time was anyone ever precluded from suing us by purchasing one of our products at a store or liking one of our Facebook pages. That was either a mischaracterization – or just very misunderstood.

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10 thoughts on “General Mills Eats Some Humble Pie

  1. CrustyOldGeezer says:

    Get caught?

    How odd…..

    Stupidity reared its ugly head and bit the morons that made the rule they think we should live by.

  2. I'm boycotting General Mills after their CEO said that Michigan had to pass same sex marriage so they could have enough 'qualified' people to work for the company.

  3. Denver Kitty says:

    Hey General Mills…get your heads out of your backsides…this boycott and attitude isn't due to anything relating to coupons and contests. Think about it…you and your company supports the WRONG people and their miscreant lifestyles.

  4. There are plenty of other companies out there who make better products than General Mills!

  5. Hey General Mills if you have decided that your company can survive selling only to same sex couples than good luck to you .I intern will buy elsewhere and will convince other ,normal couples to do the likewise.

  6. AD Roberts says:

    I have already boycotted General Mills because of its forcing interracial familie

  7. Heh. I boycott General Mills because they don't produce anything I want to consume.

    (It's really easy to shun GMOs when you don't eat ANY grains.)

  8. And they pay lawyers big money to review this sort of thing before it is published. It really gives me confidence in the legal profession.

  9. Richard Cancemi says:

    Caught with their hand in the cookie jar. <blush>

  10. B.S. I've read similar waivers and my reply is…I DO NOT USE OR BUY THE PRODUCT! If it's SO BAD that they are afraid of be sued, I'm NOT using it, eating it and not spend my money on anything that will harm my family. That's a fact, JACK!