The U.S. Supreme Court may decide in June 2012 to kill portions of Obamacare. If it kills the compulsory funding portion of the law, the whole system sinks.
The White House is wasting no time to see what the Supreme Court dies. It has signed a $20 million contract with a PR firm to promote the program.
What will the government get for the money? No one knows. It has something to do with educating the public on the need to stay healthy and prevent illness.
It is obvious that the voters would prefer to get sick, were it not for a $20 million advertising campaign. This money is vital. If the White House had not signed the contract, the opportunity might have lapsed in June.
When the White House has a message to get to the public, it matters not a whit that Obamacare may be unconstitutional. Would mere unconstitutionality prevent the White House from getting out its message? Of course not.
Strike while the iron is hot, Obama always says.
So, the public will be told that it is not a good idea to get sick. From across the land, thankful voters, who otherwise would not have known that it’s not good to get sick, with thank their lucky stars that the White House did not let $20 million go to waste.
The PR firm, Porter Novelli, did not immediately respond to a request for comment. This seems a little odd. I mean, the outfit is in the business of public relations. Here is an opportunity to relate to the public, yet it is being coy. It’s almost as if the company expected ridicule for having taken on a contract to promote a program that may be illegal in a month.